The data on Sporting Goods Industry in Japan '09

リサーチ内容

I. Overview of the sporting goods market

1.Current status and future prospects of the sporting goods market in Japan
　　1)Current status of the sporting goods market in Japan
　　　　・Market Size of Sporting Goods in Japan (SHIPMENT value basis)
　　　　・Market Size of Sporting Goods in Japan (RETAIL value basis)
　　　　・Market overview by category
　　2)Future prospects of the sporting goods in Japan
2.Transition of the sporting goods sales by manufacturer
　　(1)Sporting goods manufacturers
　　　　(with sales of one billion yen or more in sporting goods)

II. Market trends by product category

1.Golf Goods
　　・Market size of golf goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
2.Ski Goods
　　・Market size of ski goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
3.Fishing Tackels & Goods
　　・Market size of fishing tackels & goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
4.Athletic Wear
　　・Market size of athletic wear in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
5.Outdoor Goods
　　・Market size of outdoor goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
6.Sports Shoes
　　・Market size of sports shoes in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
7.Tennis Goods
　　・Market size of tennis goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
8.Swimming Goods
　　・Market size of swimming goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
9.Baseball & Softball Goods
　　・Market size of baseball & softball goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
10.Marine Sports Goods
　　・Market size of marine sports goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
11.Snowboard Goods
　　・Market size of snowboard goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
12.Cycle sports Goods
　　・Market size of cycle sports goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
13.Badminton Goods
　　・Market size of badminton goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
14.Martial Arts Goods
　　・Market size of martial arts goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
15.Table Tennis Goods
　　・Market size of table tennis goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item
16.Fitness Goods
　　・Market size of fitness goods in shipment value
　　・Shipment and market share by manufacturer
　　・Market size transition (Japanese domestic market)
　　・Percentage ratio of sales by item

III. Individual business descriptions of sports related enterprises

Manufacutures (43 companies)
　　1 Asics Corporation
　　2 Asics U-BIQ Creation Inc.
　　3 Adidas Japan K.K.
　　4 Advance Marketing Inc.
　　5 Amer Sports Japan Inc.
　　6 Arai Rubber Co.,Ltd
　　7 A&F Corporation
　　8 HTM Sports Japan
　　9 SRI Sports Limited
　　10 SSK Corporation
　　11 N・F・C Inc.
　　12 Evernew Inc.
　　13 Onyone Inc.
　　14 Customproduce Inc.
　　15 Kanematsu Textile Corporatioｎ
　　16 Kamei Proact Corporation
　　17 Groupe Rossignol K.K.
　　18 K2 Japan Corporation
　　19 Gosen Co.,Ltd.
　　20 Goldwin Inc.
　　21 Burton
　　22 Sakurai Co.,Ltd.
　　23 Shimano Inc.
　　24 Swallow Trading Co.,Ltd.
　　25 Daiwaseiko Inc.
　　26 Tabata Co.,Ltd.
　　27 Diadra Japan Co.,Ltd.
　　28 Tiemco Ltd.
　　29 Descente Ltd.
　　30 Nike Japan Corpoartion
　　31 Nagase Kenko Co.,Ltd.
　　32 Nikki Co.,Ltd.
　　33 New Balance Japan Inc.
　　34 Puma Apparel Japan K.K.
　　35 Puma Japan K.K.
　　36 Phenix Co.,Ltd.
　　37 Bridgestone Sports Co.,Ltd.
　　38 Marker Tecnica Volkl Japan Co.,Ltd.
　　39 Mizuno Corporation
　　40 Yamamoto Kogaku Co.,Ltd.
　　41 Yonex Co.,Ltd.
　　42 Riteway Products Japan
　　43 Wacoal Holdings Corporation
Wholesalers (9 companies)
　　1 Imoto Sports Co,Ltd.
　　2 SSK Corporation
　　3 Xanax Corporation
　　4 Sankyo Sports Co., Ltd.
　　5 Shiurasports Co.,Ltd.
　　6 Zett Corporation
　　7 Hiroun Co.,Ltd.
　　8 Ben-General Co.,Ltd
　　9 Miyako Sports Corporation
Retailers (12 companies)
　　1 Alpen Co.,Ltd.
　　2 Victoria Inc.
　　3 Kojitu Co.,Ltd.
　　4 Johshuya Co.,Ltd.
　　5 Xebio Co.,Ltd.
　　6 Takeda Sports
　　7 Tsuruya Golf Co.,Ltd.
　　8 Nikigolf Co.,Ltd.
　　9 Himaraya Co.,Ltd.
　　10 Minami Corporation
　　11 Murasaki Sports
　　12 MegaSports Co.,Ltd.

IV. Reference data

Sports population in Japan
Export / Import value of total sporting goods by country
 

• 日本語版 2009年版 スポーツ産業白書（CD-ROM付）